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Polyconcept

Investment Growth capital
Status Current investment

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Polyconcept develops, sources and distributes promotional gift products for the European and US markets.

The market for promotional goods is worth around £6.8bn in Europe and £9.6bn in the US and has grown consistently for the last 30 years. Polyconcept is the European industry leader and also holds a leading position in the US market since it acquired Global Promo Group (GPG).

The main divisions of the group sell to thousands of distributors via a range of catalogues which comprise of around 10,000 products.

Most of its products are sourced from Asia via the group’s extensive, locally-based resources. The company also has a division providing customised promotional products direct to major corporations.

The group is headquartered in Amsterdam with major offices located in Paris, Hong Kong and Pittsburgh. It also has smaller offices throughout Europe. The business employs a global workforce of approximately 2,000 people.

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